CORPORATE CULTURE
Brand Mission
Pursue the EXTREME performance, tech, safety and customer care.
Brand Vision
Provide the riders with super performance bikes
Brand Value
Pure EXTREME PASSION with motorcycle and ride life.
ABOUT ZHANG XUE
2004-2006
At the age of 17, Zhang Xue learned motorcycle repair, opened his own repair shop
2007-2008
Motorcross rider, also a stunt rider and mechanic in a team
2009-2012
Product manager at Apollino
2013-2016
Developed Freedom 300X and 250X at Huang He Moto, freedom 250X is the 1st EFI motorcycle in China with retail sales price less than CNY10000 (USD1400)
2017-2024
Founded Kove jointly with investor, introduced 500X ADV, 450 rally, 800X ADV, 450RR, 321RR etc, achieved great success and became a leading brand in local market. 500X, 450 rally and 800X competed with top brands in Europe. Led factory team and attended WSBK and Dakar with own bikes.
2024
Founded Zhang Xue Moto (ZXMOTO)
Personal honors:
- Won the third place in the domestic category of the first motorcycle city climbing competition in 2009
- Won the second place in the domestic group of the 2011 Motorcycle City Climbing Competition
- Won the first China award in 2013 The winner of the motorcycle group competition of Dafeng Coastal mudflat Automobile and Motorcycle Field Rally.
- Led the Kai Yue Rally Racing Team to participate in the motorcycle category of the 2023 Dakar Rally. This is the first time that a combination of Chinese brands, Chinese drivers, and Chinese racing cars has appeared on the Dakar track, and the pure Chinese elements have rewritten the history of Dakar.
ABOUT ZXMOTO
Pursue the EXTREME performance, tech, safety and customer care.
Drived by pure PASSION with motorcycle and ride life.
With the ultimate goal, let passion burn. From the founder ZHANG Xue to the engineers, supply chain, quality control, production, and sales service teams, everyone is a dynamic dreamer and a knight who loves motorcycles.
We adhere to the core values of "ultimate love" and are committed to creating products with "ultimate quality and experience", and providing pre-sales and after-sales services with "ultimate care". we look forward to seeing ZXMOTO's presence around the world in the near future.
We understand your car very well
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Happy customers
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Frequently asked questions
Do you work on big trucks?
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Can I see some of the before/after images?
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Do you offer free consultations?
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